MusicPlus: Alexander van Ingen

Thursday, October 29, 2020

We speak to Alexander van Ingen, who has just taken up his new post as CEO of the Philharmonia Orchestra, about staying connected with audiences during the coronavirus pandemic.

Streaming numbers are going up quite strongly so we are now at over a million listeners a month. Nearly 60% of that million are under 34; 50% are under 27. There is a younger audience for our music, but they want it on their terms and when the want to listen to it. That’s a positive message.